POSTAL HOSTEL BRAND DESIGN:
With the new brand direction in place, I created a full suite of print materials, including flyers, business cards, signage, and promotional pieces. Each item was designed to reflect the updated brand identity, using consistent typography, color palettes, and layout styles. These materials were built with flexibility in mind, so they could be easily adapted for different campaigns or customer needs while still maintaining a strong and recognizable look.
POSTAL HOSTEL PRODUCT DESIGN:
This project supported a business that specializes in providing simplified print and digital marketing packages. Their goal was to streamline the process for customers by removing the complexity around print specs, file formats, sizing, resolution, and layout requirements. I helped develop a cohesive visual system that maintained consistency across all brand touchpoints, whether in-store, online, on-site, or mobile, ensuring their marketing materials looked professional and unified wherever they were used.